Siam Piwat unveils creative community curators to pioneer art and design phenomena, reinforcing position as a Creative Powerhouse to develop one of the World’s best global destinations

CORPORATE - 10 FEBRUARY 2025




Nowadays, shopping malls have become central hubs for people’s daily lives. Siam Piwat, a world-class shopping mall developer, has been a pioneer in integrating creativity into its uniquely designed projects, earning recognition from numerous institutions.

Behind this success is a dedicated team of creative professionals committed to crafting new experiences by blending art, innovation, and aesthetics. This reflects Siam Piwat’s role as a Creative Powerhouse, making art an integral part of everyday life.

Chanisa Kaewruen, Head of Creative and Innovation, Siam Piwat Co., Ltd. stated, "Siam Piwat is committed to integrating creativity into our business operations. We are the first shopping mall in Thailand to open creative spaces that make art a part of the everyday lifestyle. As a pioneer, we have introduced new experiences that blend art, culture, innovation, and aesthetics to ensure equal accessibility for everyone."

"Siam Piwat’s shopping centers serve as hubs of creativity and inspiration. We have continuously collaborated with Thai and international artists, designers, and emerging talents to create world-class works within our malls. Additionally, we actively support the growth of a creative community, fostering its development into one of the largest art communities in Thailand."

Salawit Suviporn, Executive Vice President, Head of Think Tank, Siam Piwat Co., Ltd. stated “We focus on generating ideas, innovations, and thinking outside the box. Therefore, we have established a Think Tank—a hub of visionary thinkers and strategists who seek opportunities to create business prototypes and unprecedented experiences that have never been seen before, addressing future customer needs without limits. As a result, Siam Piwat’s shopping malls become endless sources of inspiration. Additionally, we appreciate the value and importance of Cultural Capital creation through the diversity of contemporary art and the ability to influence global audiences digitally, including deep understanding of community contributing to space development and elevate the uniqueness of global culture.”

Nopanit Isarankura Na Ayudhaya, Group Head - Experiential Design and Project Strategy, Siam Piwat Co., Ltd. stated, “Siam Piwat places great importance on experience design and the customer journey, ensuring that every visitor is left with a lasting impression. We create spaces that are deeply connected to the unique narratives of each project, bringing storytelling to life through stunning architecture, art, and innovation. By fostering an emotional connection with people, we craft personalized content that resonates with customers' interests. We take immense pride in our ability to execute this at the highest level, earning numerous prestigious global awards from leading associations and organizations.”

Siam Piwat is the first shopping mall developer in Thailand to introduce art-in-mall experiences, collaborating with the largest number of world-renowned Thai and international artists. With a highly skilled team, we have created spaces that provoke thought and provide access to all forms of art from around the world, along with new knowledge shared by both Thai and global artists. By continuously rotating new artworks throughout the year, we have cultivated the largest art community, transforming our malls from mere shopping destinations into a platform that connects art, artists, and people. This integration allows art to become a seamless part of everyday life and a more accessible aspect of modern lifestyles.

The potential of our young and dynamic team, with their comprehensive understanding of art and design, reinforces our status as a Creative Powerhouse. By merging this expertise with innovative space design, we present “Contemporary Art” that creates unique experiences within our shopping centers—Siam Paragon, Siam Center, Siam Discovery, and ICONSIAM. These efforts solidify our position as a world-class destination that travelers from around the globe must visit.

Experience the fusion of Art & Culture from both Thai and international artists at Siam Piwat’s shopping centers during Bangkok Design Week 2025 from February 8–23, 2025, coupled with a variety of special activities throughout the year. For more details on exhibitions within Siam Piwat’s shopping centers, follow us on our official Facebook page: Siam Piwat or visit: https://www.siampiwat.com/assets/bangkokdesignweek2025