SIAM CENTER

The Ideaopolis

50,000

sqm.
1st

Thailand shopping center
40+

years of trend setter

Siam Center was launched in 1973 as Thailand’s first international standard shopping center with the aim to introduce the shopping mall business to Thai retail market. It is also a birthplace of top Thai designers. Despite being the first shopping center for more than 4 decades, Siam Center is undoubtedly one of the most innovative shopping destinations as it has always been renovated to lead the changing trend and serve customers’ demands through time. In 2013, Siam Center underwent a major renovation and reopened as “Siam Center: The Ideaopolis”- a place where great new ideas are presented, and where art, fashion, technology, lifestyle and entertainment converge, creating a new paradigm of shopping that “provides a variety of experiences, an arena where people can be inspired, excited, and entertained.”  Under the new concept, Siam Center has won a total of 9 international awards.

Despite being the first shopping center for more than 4 decades, Siam Center is undoubtedly one of the most innovative shopping destinations as it has always been renovated to lead the changing trend and serve customers’ demands through time.

In 2013, Siam Center underwent a major renovation and reopened as “Siam Center: The Ideaopolis”- a place where great new ideas are presented, and where art, fashion, technology, lifestyle and entertainment converge, creating a new paradigm of shopping that “provides a variety of experiences, an arena where people can be inspired, excited, and entertained.”  Under the new concept, Siam Center has won a total of 9 international awards.

Be Amazed. Be Inspired. Be Revolutionary.

Idea Avenue
In-store experiential activation tapping on global , Current trend and world artists
Absolute Siam
Trend leading, unique one of a kind merchandising and activation
Hub of Street Culture
Thai designers | Fast fashion | Beauty activation with key focus tenants

Highlight Event at SIAM CENTER

Siam Piwat and UNDP join hand for an affirmative commitment to diversity, equality and inclusiveness with the launch of a pioneering campaign Siam Center – a DiversCity Building

Siam Piwat has made another commitment, which is to support UNDP, the global organization that works to improve the lives of the people in Thailand through broad thematic areas such as social advocacy, environmental issues, sustainable development and gender equality. Siam Center now declares itself a DiversCity Building, a building that embraces diversity, equality and inclusion.

Highlight Event at SIAM CENTER

Siam Center celebrates the campaign "Summer Splash with SpongeBob SquarePants" for the first time in Thailand.

Siam Center – The Ideaopolis will be organizing the thrilling “Siam Center SpongeBob SquarePants Summer Splash” event, offering a summer journey filled with engaging interactive activities and vibrant displays. Embracing creativity, diversity, and inclusion, this event is sure to captivate the imagination of Gen Z visitors.

Highlight Event at SIAM CENTER

SIAM CENTER l TikTok THE FASHHH BATTLE

Siam Center as The Ideaopolis, a city of trendy ideas and a space for diverse communities, joins hands with TikTok to organize the campaign 'The Fashhh Battle. Allows those who are interested to participate to freely express themselves in their own way through unlimited ideas on TikTok videos. Win prizes worth more than 100,000 baht